Internet Marketing & Business Solutions That Work
A great article by JP here at Dirigo AND an exclusive look into our new Dirigo Design & Development 2013 website pre-launch! So two things, first it is in this pre-launch beta phase where we are all scrambling trying to get every last detail done so bare with us…but it looks pretty! The actual launch is happening today unless something catastrophic happens, of course.
Charlie Kindel writing for The Tech Block, attempting to answer Horace Dediu’s: Why doesn’t anybody copy Apple?:
I assert there’s something else that makes Apple is unique amongst it’s (asymmetric) competitors (e.g. Google, MS, Samsung):
It only focuses on one customer: The Consumer.
In my experience, the behaviors and culture of an organization (large or small) that focuses on the Consumer as a customer is diametrically incompatible with the behaviors and culture of an organization that focuses on Business as a customer.
Outtakes from some imagery we are trying to create. In the end we chose one featuring Victoria, since she is our strategist! The new website is coming alone and we are all excited.